("AKPT" or the "Website") is operated by Adam Kite Personal Training and we are committed to protecting your privacy online.

If you have any questions about your privacy or this Privacy Policy, please 


We take your privacy very seriously and will always do our best to protect your personal information. In this Privacy Policy we will tell you what information we collect and how we use it in plain English. If anything is unclear please let us know.

For the purposes of this Privacy Policy "Data Protection Legislation" means EU Directive 95/46/EU, and from 25th May 2018 the General Data Protection Regulation (2016/679), and the UK Data Protection Act 2008.

One of the most important things to say is that we NEVER sell or exchange your personal information with other organisations for marketing purposes.

We will also NEVER divulge your personal health information, including any before and after measurements, weight or photographs without your written permission. 

How we collect information

We will collect information about you when you:

  • Enter your Email address and any other details on our website, 

  • We may also collect personal information about you from the public domain, such as from social networks, company websites, political and property registers and news archives. As you navigate through our website certain technical information is gathered without you actually providing this to us using various technology and means. This information includes internet protocol addresses, internet tags, navigational data ("log files", "server logs", and "clickstream" data), the internet platform you are using and device identifiers. AKPT gathers some of this information using cookies and anonymous identifiers in order to record the information about your visit and to provide you with a better, more personal web experience. Please see our cookie policy for more information on this.

The types of personal information we might hold about you

  • Your name, address, email address and phone numbers

  • Your date of birth

  • As a personal fitness business, where it is appropriate, we may ask you personal health information such as your weight, body measurements, medical history and photographs.

Using your personal information

We will use your information (see how we collect your information above) for the following purposes when it is in both yours and our legitimate interests to do so:

  • To provide you with the service or information you have requested

  • To tailor internet and social media advertising according to your interests, preferences and the way you have used our website, Facebook or Twitter pages.

With your consent we may also:

  • Email you with health and fitness tips and opportunities to take part in surveys or research.

Your consent will be valid for at least three years, unless you tell us otherwise. If you do not open our emails or respond to our text messages during a three year period we will assume we no longer have consent to contact you in this way.

We use Mailchimp to process your personal information on our behalf. By agreeing to this Privacy Policy you are giving us a general written authorisation to do so in relation to Mailchimp.  

In the progress of working with Mailchimp your data may be transferred outside the EEA, to the US. Mailchimp are self-certified under Privacy Shield.

How long we keep your information for

We will hold your personal information on our systems for as long as is necessary for the relevant activity, for example we will keep a record of any donations you have made for up to three years. How do we protect your information?

We implement appropriate technical security measures to protect your information and keep it confidential.

You are in control

  • You can change your mind about the consent you have given us for our marketing activities at any time.

  • You can ask us to stop using your information for any of the purposes listed above at any time.

  • You can request to see the information we hold about you at any time and ask us to correct, delete or restrict it. You also have the right to ask us to move, copy or transfer the information we hold about you from our own IT environment to another of your choosing, in a safe and secure way.

Simply email or call Adam Kite on 07826 232386.

If you are not happy with the way we have processed your data you can make a complaint to Adam Kite (at the above contact details). And if you aren’t happy with our response you have the right to lodge a complaint with the UK's Data Protection Authority - the Information Commissioner’s Office.

Changes to this Privacy Policy

If we make significant changes we will publish them clearly on our website or contact you directly with more information.

Last Updated 18 November 2018